5K → 126K: Taaeen LinkedIn
Organic community growth strategy that produced 2,420% follower increase over 2 years — consistent content, employee activation, and zero paid promotion.
Six projects that shaped how I think about marketing as a system.
Organic community growth strategy that produced 2,420% follower increase over 2 years — consistent content, employee activation, and zero paid promotion.
Designed and launched 4 distinct sub-brands under Taaeen: Impact+, Skills+, TFS+, Setup+ — each with full visual identity and brand voice.
End-to-end event marketing for Taaeen's booth at ATD Middle East. Concept, production, activation, and follow-up — resulting in the award for best booth.
Full marketing production for CIPD Gala — from brand concept and stage design to social media campaign and event-night coverage.
Multi-channel campaigns for UAE government entities including DGE, FAHR, and Miral — stakeholder-first messaging, Arabic-primary content, compliance with government brand guidelines.
Creative direction and campaign execution for major KSA clients: Misk Foundation, STC, Alinma Bank — messaging adapted for Saudi market cultural nuances.

Anas doesn't run marketing campaigns — he builds systems. He walked into Taaeen and within 24 months scaled our LinkedIn from 5K to 126K, launched four sub-brands, and rebuilt our marketing function from the ground up. He thinks like an operator, not a marketer.
I've worked with Anas for six years — first as an in-house designer in our KSA operations, then as a partner via Taswiqya for our schools' rebrand. What sets him apart is balancing global design quality with deep respect for the Saudi cultural context. A rare combination in this market.
Anas and his team delivered our full brand, website, and launch campaign in six weeks — and it worked. AutoAuc's first 2,000 users came faster than we forecasted. Taswiqya executes with precision most agencies in the UAE can't match.
We needed a partner who understood HR development, not just marketing in general. Anas got it from day one — the tone, the audience, the credibility signals that matter in this space. Taswiqya feels like an extension of our team, not a vendor.
A conversation to see if there's a fit. Whether it's strategy, speaking, or Taswiqya — we'll figure it out together.